News // 7 News represented by Andreas Burz
To authentically reflect the esthetics and spezial character, which the BMW design team gave the BMW 3.0 CLS Hommage, photographer Andreas Burz together with Recom Stuttgart (post production, previz, 360° spheres, CGI) and Art Director Julia Obermeier realized an impressive photo spread.
All locations were scouted in advance of the shoot in Shanghai and Beijing. The individual backplates, but also the corresponding 360° spheres were photographed to go with the previz during a second trip to asia. All photos of the vehicle were created months later in the studio, the set of which was used at the same time to add reflections in the vehicle as well as additional brass elements in the architecture via CGI during post production. The car debuted recently at the Concorso d'Eleganza Villa d'Este and is based on the classic BMW 3.0 CSL from the 1970s.
16.06.2015 // show complete article
During a photo production for client BMW, photographer ANDREAS BURZ explored streets off the beaten track in China and encountered a road near the Mongolian border, which is firmly in the hands of local beef traders. In this almost archaic surroundings of the Zhangye town, he created direct and intense snapshots and pictures showing the hospitable and welcoming inhabitants of this region in their most intimate environment. The city in the Chinese province of Gansu is rather small in comparison, with just under 1.3 million inhabitants and is best known for the temple of the Great Buddha (Dafo Si) with the largest reclining Buddha statue in China. In his work, Andreas Burz gives us an insight into life there, away from all the tourist attractions.
24.02.2015 // show complete article
Over the course of recent years of specialising in transportation photography, Andreas Burz was able to combine his interest in Asian culture with the increasing demand from Western and Chinese automobile manufacturers and agencies during his stay in China.
Andreas told GoSee, ‘here I had to be as tolerant of the sometimes archaic features and equipment of some studios plus the slightly unusual workflow, as I had to be in terms of the local cuisine.
Location pictures, people and studio shots as well as elaborate CGI projects were for the most part completed in close cooperation with partners such as Moto Productions in Beijing and Shanghai".
Many interesting collaborations developed from the spontaneous idea to accept a commission in China. Andreas proudly presents a selection of work on GoSee - you can find much more on his website.
27.01.2014 // show complete article