News // 168 News represented by DBC - DRIVEN BY CREATIVES

'Some countries punish love with death.' DOP Felix LEIBERG films for AMNESTY INTERNATIONAL with GoSee member element e filmproduktion

DOP Felix LEIBERG c/o DBC – DRIVEN BY CREATIVES uses strong pictures against intolerance and hate and in favor of equal rights for all people – worldwide and regardless of religion or conventions. The film for AMNESTY INTERNATIONAL questions the inhuman double standard, which still runs rampant in many countries all over the world. The executive producer was GoSee member ELEMENT E.
30.06.2015 // show complete article

Free your energy - The drink POWER HORSE chooses the music of Woodkid and the photos of director Matthaeus BUSSMANN c/o DBC

Run Boy Run is the music of choice for the POWER HORSE spot, which was directed by Matthaeus BUSSMANN c/o DBC – DRIVEN BY CREATIVES. In addition, we present you on GoSee the four-minute making of as a bonus track to the spot. Soccer fun, lightning storms and spontaneous parties on top.
30.06.2015 // show complete article

Only ordinary by name. DOP Martin RUHE convinces with clear imagery for JOHN SMITH'S

John Smith is not a name that sounds unique right off the bat. In 2015, the traditional British JOHN SMITH brewery thought that it was time to do away with any kind of prejudice. To this end, great talents were casted, among others DOP Martin Ruhe c/o DBC – DRIVEN BY CREATIVES. The stars of the campaign are Keith Beasley – farmer during the day and gymnastics fan in his leisure time – and his partner, Hilda the Cow. The executive agency was adam&eveDDB, London.

About: John Smith's Brewery was an English brewing company based in Tadcaster, North Yorkshire. The brewery site is still used to manufacture beer, and John Smith's has been the highest selling ale brand in the United Kingdom since the mid-1990s. johnsmiths.co.uk
30.06.2015 // show complete article