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Advertising Agency | Forsman & Bodenfors |
The new VOLVO commercial from Forsman & Bodenfors promotes the V90 Cross Country and quotes philosopher Alan Watts from the year 1959, which reminds us to live life to the fullest – Live fully now! The Swedish agency tells us: “You reach a point in life when you have to choose. Career over passion. Work over play. It’s when surfers turn CEOs. Photographers turn lawyers. Fly-fishers turn doctors. Mountain climbers turn engineers. It’s when you...