Jung von Matt/craft

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news | Jung von Matt/craft : modern luxury for the new C-class by Mercedes-Benz, international re-launch for Jim Beam, Mercedes-Benz vans in action and taste campaign for Rivella Germany

Jung von Matt/Alster sought inspiration in the architectural style elements of famous architect Mies van der Rohe for the classic look of the new MERCEDES-BENZ C-class. Uwe Düttmann produced the footage, which JvM/craft edited in post-production and finished off with the inclusion of CGI parts. Jung von Matt/brand activation developed the new international presence of the JIM BEAM product family in Hamburg. They worked with pack-shot and liquid expert Jörg Kritzer on the shoot. JvM …

03.06.2014 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : extensive literature series for the new C-Class market launch with Holger Wild

Jung von Matt/365 with GoSee Member HOLGER WILD and JvM/craft visualised the new MERCEDES-BENZ C-Class for the market launch. The trio created a total of 17 images for the sales literature. The top-secret new vehicles were photographed on a highly guarded military site in Frankfurt. The location shoots followed in various metropolises such as Barcelona, San Francisco and Hong Kong. JvM/craft married the footage, translated the look concept and integrated the vehicles additionally with …

22.01.2014 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : simply magical! Worldwide Chrüterchraft campaign for RICOLA

For 15 years we have asked ‘who invented it?’ and now this question has gained cult status. Now RICOLA is taking this a step further and shows exactly what the Swiss heritage brand invented: "Chrüterchraft!" JvM/Alster developed various commercial spots for the worldwide branding campaign and got together with photographer Tobias Gromatzki and JvM/craft parallel on the film shoot to produce over 30 images for international print, POS and online. Felix Richterich, …

22.01.2014 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : 12 eccentric faces with artistically crafted beard creations to match - personal project by Markus Hanke

Photographer Markus Hanke from Hamburg produced a personal project. He shot portraits of men with unusual facial hair, who spend hours sculpting it into the perfect shape with hairspray and a hairdryer. A total of 12 eccentric faces were created at JvM/craft.

22.01.2014 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : racing inspired engineer campaign for IWC watches, sporty KTM biker shorts and C-Class Coupé Edition C for MERCEDES BENZ

This season IWC SCHAFFHAUSEN watches is the official engineering partner of the MERCEDES AMG PETRONAS Team. The IWC constructors used this as the inspiration for the new engineer collection and used typical racing materials such as carbon fibres, ceramic and titan in the new design range. Jung von Matt/Alster teamed up with the post-production specialists at JvM/craft to develop the accompanying communication. It is particularly eye-catching thanks to the photographic CGI integration of rac …

22.07.2013 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : car chase on the streets of San Francisco with Manu AGAH and at the ‘5. Aufschlag by BFF’ event in Hamburg

On his most recent trip to San Francisco, GoSee member Manu AGAH came up with the idea of interpreting the classic car chase scenario in a modern photo series. Whilst hunting for the right location over there his surrounding environment reminded him of legendary film ‘Bullit’. The reference to this classic film then actually became an important part of the image idea: he wanted to shoot the images in a cinematic and very dynamic way. The backplate and sphere shoot was thus a step …

21.05.2013 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : full CGI for MERCEDES-AMG, android beauty portraits, night time shots for MERCEDES-BENZ CLS Shooting Break, spring motif for OBI and REUTER campaign

Jung von Matt/craft shot two new full CGI motifs for MERCEDES-AMG. The GL 63 AMG was visualised in a virtual and complex 3D scene by night. The creation of the international commercial motifs was in the hands of Jung von Matt/Alster. Next stop: a beauty project for Hamburg based photographer Rene Neumann. The portrait subjects seem absent, frozen, almost emotionless. Skin tone, hair colour and look were all worked on in post-production and provide the images with the desired android look. …

16.04.2013 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : MERCEDES-BENZ E class special – GoSee exclusive

JvM/craft have had a good start to 2013: they worked with the JvM/Alster and JvM/365 agencies for client MERCEDES-BENZ and created over 40 images for the international brand launch of the new E class. Mercedes-Benz completely modernised the E class with new and more efficient engines, new driver assistance systems for the future S class and a new design language. Jan Lohse, art director for JvM/Alster comments on the campaign look: ‘the high-contrast image in stylised evening light …

11.02.2013 // ADD article TO MY GOSEE // SHOW article
news | Jung von Matt/craft : Electric Drive for MERCEDES-BENZ AMG, cool birds for HEINEMANN duty free, DIY home improvement ideas for OBI and a free CGI project with Mediterranean flair

MERCEDES-BENZ and Jung von Matt/Alster brought the SLS AMG Coupé Electric Drive to the racing track. ANKE LUCKMANN shot the world’s most powerful electronic sports car on the Formula 1 racecourse in Barcelona. An important task was to highlight the blue chrome paint on the car. The JvM/craft team carried out the post-production in-house. The aim of the print heavy image campaign is to communicate Mercedes-Benz’ technological leadership – it will also feature a 30x10m …

18.11.2012 // ADD article TO MY GOSEE // SHOW article
news | GoSee KIEZ : a nice day in Hamburg with Jung von Matt/craft and visiting the UPdate 12 in October

These two charming men from the agency are pleased to share their selection of favourite places to visit in Hamburg. You can meet them and their team at the UPdate 12 – and in the evening at our UPdance party at Picknick. In 2005, long-term JvM colleagues Sascha Bugai and Malte Rehde founded their own service department for post-production and prepress at Jung von Matt in Hamburg’s Karolinenviertel area. Sascha tells us ‘it was our nicest career experience because we single …

06.10.2012 // ADD article TO MY GOSEE // SHOW article