Christophe Guye Gallery, Zurich is currently home to an exhibition with the quite bold title 'Icons of Tomorrow'. However, the line-up of photographers makes a strong argument for the fact that this claim might not be as far off as one might assume.
As put in the gallery's own words: "As a visual representation of glamour, seduction, and dreams, fashion photography has always walked a fine line between commercialism and fine art.
Committed to highlighting an international photographic practice that explores the boundaries between art and commerce, this exhibition will be focusing on photographers that have embraced the subject matter with a strongly conceptual approach, believing the artists shown in ‘Icons of Tomorrow’ will withstand the criticism that commissioned work cannot be art."
Featured: Miles Aldridge, Kate Bellm, Guy Bourdin, Ina Jang, Nick Knight, David LaChapelle, Walter Pfeiffer, Terry Richardson and Albert Watson.
Icons of Tomorrow
until the 2nd of June 2012
8008 Zurich, Switzerland
Monday - Friday 10 a.m. to 6 p.m.
Saturday 11 a.m. to 4 p.m.