Film • 2434 News

Styling & Set Design • PERFECTPROPS : Styling for LIDL hair cosmetics commercial with Paris Hilton and soccer star Bastian Schweinsteiger for FUNNY FRISCH, R'n'B singer Joy Denalane in her music video 'Hologramm', and NUDE mag

18.01.2017 • And once again, soccer hero from 2014, Bastian Schweinsteiger, stood in front of the camera for FUNNY FRISCH. The exceptional player was styled by Stefanie SCHWAIGER. Since 2011, he has already advertised for FUNNY FRISCH chips. Just like the chips brand, "Schweini" embodies a crispy love for life and loads of fun. Currently under contract at Manchester United, he styled by Stefanie SCHWAIGER c/o PERFECTPROPS. The spot was directed by Tim Löhr.

Daniella PETROVICS styled the editorial 'Berlin' for NUDE magazine. The spread shows styling with a very striking design with an interplay of patterns and materials.

Somehow, she seemed to have vanished from the face of the Earth. But now, Paris Hilton turns up in the newest LIDL spot and advertises her very personal haircare product line. A spot that shows Paris in all of her hair facets. Beautifully realized and with great styling by Stefanie SCHWAIGER. Direction by Ben Hartenstein.

It's been a long wait for a new album by soul and R'n'B singer Joy Denalane, who has now brought out her new and 4th studio album on March 3rd ...

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Film • FRÖHLICH MANAGEMENT : Hot new CENTREPOINT sale spot, a filmed time trip in a CHESAPEAKE spot and a food reel

18.01.2017 • Behind CENTREPOINT, one of the leading retailers in the Middle East, stands the strategy of the Landmark Group and its core retail concept of combining a baby shop, splash, shoe mart and lifestyle under the same flag to offer a single fashion destination for the entire family – and is also famous for extraordinary advertising. Which is why the new spot by DOP Pierre MOUARKECH c/o FRÖHLICH MANAGEMENT is not only targeted at the whole family but at high-end consumers who appreciate visual stimulation. Launched 2005 in Kuwait, Centrepoint today already boasts 138 stores in the UAE, Saudi Arabia, Kuwait, Oman, Bahrain, Qatar, Egypt, and Lebanon.

About - Centrepoint has received numerous accolades for its marketing initiatives and was recently awarded nine awards, including three Gold, at the coveted Cristal Festival in France, one of the biggest advertising events in the world. The regional retailer won in the categories of Film and Film Craft for its superbly creative work on the 2016 sale campaign. It has also won the Images RetailME Awards Golden Ribbon of Excellence for the...

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Fashion • 'When life throws a piano....' The brand new spot for CENTREPOINT Sale by DOP Pierre MOUARKECH c/o FRÖHLICH MANAGEMENT

18.01.2017 • Behind CENTREPOINT, one of the leading retailers in the Middle East, stands the strategy of the Landmark Group and its core retail concept of combining a baby shop, splash, shoe mart and lifestyle under the same flag to offer a single fashion destination for the entire family – and is also famous for extraordinary advertising. Which is why the new spot by DOP Pierre MOUARKECH c/o FRÖHLICH MANAGEMENT is not only targeted at the whole family but at high-end consumers who appreciate visual... stimulation. Launched 2005 in Kuwait, Centrepoint today already boasts 138 stores in the UAE, Saudi Arabia, Kuwait, Oman, Bahrain, Qatar, Egypt, and Lebanon.

About - Centrepoint has received numerous accolades for its marketing initiatives and was recently awarded nine awards, including three Gold, at the coveted Cristal Festival in France, one of the biggest advertising events in the world. The regional retailer won in the categories of Film and Film Craft for its superbly creative work on the 2016 sale campaign. It has also won the Images RetailME Awards Golden Ribbon of Excellence for the...

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Photographers • Refugee project 'MENSCHLICHKEIT' by photographer Philipp RATHMER c/o KLEIN PHOTOGRAPHEN appearing right on time for the Berlin Fashion Week and tells personal stories from Syria

17.01.2017 • "Epic Escape is not a fashion brand for expensive clothing in destroyed look. And the models are not models, but instead refugees. They tell touching stories of their flight out of Syria. It is meant to inspire more understanding, respect and empathy for people fleeing, to increase willingness to help." is the statement of the initiative for more humanity. The start motifs are launched since 16 January all over the Fashion Week in Berlin with posters, online banners and guerrilla measures. They are reminiscent of the high-gloss campaigns of big fashion labels. The statement is, however, "The world is made up of more than looks."

Philipp RATHMER had the honor of supporting the project and the campaign as photographer and realizing it as Director. The agency was FCB Hamburg, and it was photographed in the Spreegraphen studios in Berlin. Recom was in charge of post production.

The initiators FCB Hamburg and Betterplace.org hope for a great response to the interpretation of the used and destroyed looks in the context of the Fashion Week. The campaign has received first...

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Advertising • 'The Power of Why' - DOP Tommy WILDNER c/o FRÖHLICH MGMT films a one-miinute time trip for CHESAPEAKE

17.01.2017 • Together with Director Brumby Boylston, FRÖHLICH MANAGEMENT DOP Tommy WILDNER realized the CHESAPEAKE spot titled 'The Power of Why' in Dallas and Oklahoma. The slogan of the company is: 'Focused on driving value'. We learn more from the website: “Chesapeake holds an industry-leading portfolio of high-quality unconventional assets in top U.S. onshore plays. Chesapeake’s value-driven strategy includes continuously generating capital efficiencies and operating with industry-leading production and G&A costs – along with a disciplined approach to liquidity. The safety of our employees, contractors, the public and the environment is our number one priority and reflects our commitment to conducting our business responsibly and living our core values.” chk.com

About - Chesapeake Energy Corporation is a petroleum and natural gas exploration and production company headquartered in Oklahoma City, Oklahoma. The company was founded in 1989 by Aubrey McClendon and Tom L. Ward with only a $50,000 initial investment. McClendon named the company due to his love of the Chesapeake Bay region. // show complete news

 
 

Advertising • Paris Hilton advertises her own haircare collection in a LIDL commercial with glamorous Hollywood diva styling by Stefanie SCHWAIGER c/o PERFECTPROPS

15.01.2017 • Somehow, she seemed to have vanished from the face of the Earth. But now, Paris Hilton turns up in the newest LIDL spot and advertises her very personal haircare product line. A spot that shows Paris in all of her hair facets. Beautifully realized and with great styling by Stefanie SCHWAIGER. Direction by Ben Hartenstein.


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Celebrity • Soccer darling Bastian Schweinsteiger in a FUNNY FRISCH spot - styling by Stefanie SCHWAIGER c/o PERFECTPROPS

14.01.2017 • And once again, soccer hero from 2014, Bastian Schweinsteiger, stood in front of the camera for FUNNY FRISCH. The exceptional player was styled by Stefanie SCHWAIGER. Since 2011, he has already advertised for FUNNY FRISCH chips. Just like the chips brand, "Schweini" embodies a crispy love for life and loads of fun. Currently under contract at Manchester United, he styled by Stefanie SCHWAIGER c/o PERFECTPROPS. The spot was directed by Tim Löhr.


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Celebrity • Siinger Joy Denalane is back with the single 'Hologramm'. Styling for the music video came from Viviane HAUSSTEIN c/o PERFECTPROPS

13.01.2017 • She's back! It's been a long wait for a new album by soul and R'n'B singer Joy Denalane, who has now brought out her new and 4th studio album on March 3rd titled 'Gleisdreieck'. The singer became famous in 1999 with her love song 'Mit Dir', which she recorded together with Max Herre. For her newest song titled 'Hologramm', Viviane HAUSSTEIN c/o PERFECTPROPS was in charge of styling. The video was directed by Henrik Alm.


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