Crossroads Films : introduces Trudy Bellinger’s promotion spot for ‘Britain and Ireland's next Top Model’ featuring Elle Macpherson

Following the legendary promotion for Series 7 of BRITAIN AND IRELAND’S NEXT TOP MODEL, Trudy BELLINGER was once again invited to direct the successful show’s Series 8 promo. .... SPOT coming very soon!

Trudy’s promo introduces this year’s judges – Elle Macpherson, Julien Macdonald, Tyson Beckford & Whitney Port. All in all a sassy welcome to our screens for the long-standing UK reality series on Sky Living HD launching early July 2012.

Welsh designer Julien Macdonald has been supporting Elle on the jury since February 2010. New York-born Tyson is a US American actor and TV presenter. He began his career as a male model – and is still one of the best-paid models in the industry. The youngest member in the panel is 27-year-old Whitney Port, US-American reality TV presenter, fashion designer and model.

The spot is a successful and highly dynamic combination of a photo shoot theme with a healthy dose of glamour and all the sparkle a top model’s everyday routine often entails. The strong choreography teamed with high fashion adds an extra cherry on top.

The one-minute promo leaves us craving for more thanks to Trudy’s sophisticated use of light and reflection, teamed with a cunning application of black and white and a contrasting use of colour.

Shot in one day, using multiple cameras and different camera formats of Bolex, Super 16, Canon 5d and Polaroid to create collage and texture captures the authenticity of a backstage photo shoot. It is captivating viewing ideally complimenting the aspirations of the show, all summarise in one precise, perfect minute.

Trudy Bellinger says: ‘We wanted to do something completely different to the BINTM 2011 shoot we did in Miami last year. This was a challenge as I wanted it to look like an authentic photo shoot and backstage preparation. There’s a fine line between a " making of" and something more stylised and controlled.’

Crossroads Films is a UK/US based production company with a passion for collaboration and creativity. They believe in making creative ideas happen and their depth of understanding of our industry is extensive. Home to some of the World’s leading directors, Crossroads Films specialises in what Pippa terms ‘visual story-tellers’ for commercial production.



Britain & Ireland's Next Top Model
Agency: Sky Creative
Executive CD: Clare McDonald
Lead Creative: Scott Russell
Director: Trudy Bellinger
Producer: Grant Branton
Art Director: Sam Tidman
Elle's Stylist: Anna Bromilow
Judges’ Stylist: Karl Plewka
Elle's Make Up: Sarah Reygate
Elle's Hair: Tim Crespin
Judges’ Hair: Lisa Laudat