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DBC : VOLKSWAGEN claims sports have never been this fair before and the new spot for BROTHER's 50th anniversary
Men and Rugby – not quite our vision of fair play. Knee kicks in the face, lost mouth guards, torrents of rain . . . more or less a horror scenario. Director Justin Reardon and DOP Martin Ruhe c/o DBC – Driven by Creatives teamed up to create some super impressive material for client VOLKSWAGEN and its sportive match special editions in beautiful pictures. The subject of the advertisement is the fair play pricing advantage of up to 3,300 Euro in savings to be made, according to Volkswagen.
The new edition of the Polo, Golf, Golf Plus, Golf Variant, Jetta, Scirocco, Sharan and Touran have been available to order since December. The March special models can be identified by light metal wheels, decoration and seating covers such as the MATCH-logo and the A-column.
Happy Birthday BROTHER! The new BROTHER commercial was realised by director Eric HILLENBRAND c/o DBC Berlin and DOP Michael SCHREITEL c/o DBC Munich, commissioned by the Grey advertising agency, to mark their 50-year anniversary. The subject is a German time travel journey – 50 years of BROTHER in Good Old Germany – quiet a lot has happened since. Yet, the future holds the same promise: BROTHER at your side.
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