L'odysée de Cartier - on a grand tour with Bruno Aveillan and his team

The 'L'Odysee de Cartier' spot for CARTIER, directed by Bruno Aveillan has just been released. Born in Toulouse, France in 1960, Bruno is a French multimedia artist, photographer and director of advertising spots and music videos. The three and a half-minute spot was created by a team of 50 creatives from all over the world and took two years to complete. The supervising agencies were Marcel & Publicis 133.

The hero of the short clip is the legendary Cartier-Panther – the face of the company since 1914. The noble animal embarks on a dreamy journey, visiting the continents that have inspired Cartier during its 165-year long company history.



Credits
Client: Cartier
International Communication Director: Corinne Delattre
Agency: Marcel
Partner and Brands directors: Charles Georges-Picot, Benoît Candelle, Emilie De Saint-Martin et Benoît Jehan
Creative Directors: Sébastien Vacherot, Emmanuel Lalleve et Florent Imbert
Creative: Emmanuel Lalleve, Seyrane Boulekache
Director: Bruno Aveillan
Production: Quad
Music: Pierre Adenot
Panther tamer: Thierry Le Portier