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New Kid - the shoe label presents the spot ‘Lake Melodrama’ and we present their online shop
GoSee presents the New Kid ‘Lake Melodrama’ autumn / winter 2012 spot. The trailer illustrates what can happen when you get caught on the wrong foot. Rachel Beagley is the designer behind the shoe label, who claims that shoes are simply in her blood.
Rachel has a pragmatic attitude, she comments ‘satisfying a demand for practical, classic designs with a little attitude thrown in for good measure. New Kid's mantra is to make interesting, unique footwear whilst trying to remain attainable.’
A small, exclusive company near Florence, Italy makes all the shoes. But you don’t have to travel quite that far – after all they sell them round the clock online: newkid.bigcartel.com/products. And shipping to any European country is free!
new-kid.com
