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Burlington "Sock Horror - Join The Cult"

Burlington Football Limited Edition 2010

DirectorArtificial Happiness DOPBobby Rogoll ClientFalke Advertising AgencyLeadcommunications++ Creative DirectorSimon Eule Production CompanyArtificial Happiness Post ProductionVenim MusicLost in Music Studios StylingChris Creatures LTD Set DesignChris Creatures LTD

Sock Horror - Join The Cult : Burlington go voodoo with their Football Limited Edition - watch the spot here on GoSee

With just a few more weeks to go until the World Cup, everyone has caught football fever, including BURLINGTON. Or the Burlington sock puppets to be precise. And the little stinkers have adopted a voodoo approach to getting all of their opponents out of the way.

A perfect occasion for a mini horror flick: ‘Sock Horror – Join the Cult’. A Burlington spot seemingly inspired by the cute fluffy animals of Pet Cemetery – whoops sorry, no make that Sock Cemetery – the one with the cute fluffy socks.

The unusual clip has seen the GoSee team come out in goosebumps, generated some adrenaline and buckets of fascination. It is currently being shown at cinemas across Europe.

Leadcommunications Creative Head Simon Eule thought up the idea, Artificial Happiness carried out the production. A creative team realised the schlock-inspired sequences, the horror scenes and colourful splatter motifs, which leave plenty of leeway for interpretation…And don’t forget: they are and always will be evil socks!

FALKE KGaA in Schmallenberg have owned the rights to the Burlington brand since 1 April 2008. This grants FALKE the right to produce and distribute Burlington branded clothing, leather goods and jewellery in European and outer European markets. The brand is independently run by the FALKE Group.



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