PX Group : FOGAL Spring/Summer 2012 collection, COSMOPOLITAN editorial by Max VON TREU plus LUDWIG 32-page magazine for LUDWIG BECK

The FOGAL spring/summer 2012 collection with CD Beda Achermann and marketing director Fogal Marcela Palek called for the creation of the perfect looks in post-production. Walter Pfeiffer photographed the motifs.

GoSee also presents an editorial for COSMOPOLITAN, as photographed by GoSee member MAX VON TREU, post by PX GROUP.

LUDWIG BECK’s new magazine came out on the 27th of February and sports a total circulation of approximately 220,000 copies, featuring spring/summer 2012 trends spread across 32 pages.

The magazine comes as a supplement to the Süddeutschen Zeitung, Käfer Zeitung and is available from the department store in Marienplatz. Regular customers received LUDWIG in the mail prior to the official launch. Furthermore, the magazine is available as a digital flipbook from www.ludwigbeck.de and can be subscribed to free of charge.

LUDWIG magazine is all about showing off the newest collections in high-end editorials and photography spreads. The collections include designer fashions; contemporary women’s- and men’s-wear, leather goods & accessories as well as beauty trends by the HAUTNAH cosmetics range.

The LUDWIG BECK magazine and campaign were realised in collaboration with journalist office Nansen & Piccard as well as creative team Schnitterbaum & Zurflüh. Photographer Timothy BARNES c/o GoSee member K STIEGEMEYER from Hamburg produced the editorial series in the Moroccan desert.

Barbara Gruber (head of marketing, LUDWIG BECK) was there on behalf of LUDWIG BECK. Concept and realisation by Nansen & Piccard (Jan Kirsten Biener, Alexander Runte), Post by PX GROUP.