Post • 308 News

Mainworks : HYUNDAI i20 Paris Motor Show - print brochure & launch film – full CG

The team created various media with great synergy effects for client HYUNDAI and Paris Motor Show: first they prepared the CAD data of the new i20 in such high-definition that it’s particularly suitable for large prints as well as film. For the film the Mainworks team developed a loft-like hall in full CG, the geometries of which can be used for print images. The film was aimed to prepare the viewers for the world premiere of the New Generation i20 at the Paris Motor Show press conference and was therefore shown before the real vehicles drove in.

The film starts subtly and mysteriously and reveals more and more detail on the i20 as time goes on, using light installations erected inside a hall. Dramatic camera movement and powerful music that’s becoming more and more intense by the second, lead to the film’s climax, in which a light tunnel gives the illusion of a driving vehicle – even though the i20 actually stood in one place throughout the entire film. The light animations are in perfect harmony with the beat and underline the i20’s highlights and design lines impressively.

The print brochure, given out at Paris Motor Show, uses the same location as the film, but has a different look: the print pictures are lighter and the car is more exposed than in the teaser film. The perspectives chosen create a lot of ...

28.10.2014 // show complete news

 

cgi • The utopian city - Cornelius STEFFAN creates full CGI for VIEGA Viptool catalogue

Steffan CORNELIUS generated an entire city landscape as full CGI, including vehicles and inhabitants, for the VIEGA Viptool ...

28.10.2014 // show complete news

 

CGI • Futuristic backdrops for the AUDI advertising campaign - CGI by Cornelius STEFFAN

CGI specialist Steffan CORNELIUS designed a futuristic presentation space for an AUDI advertising campaign. The constructed architecture offers a high recognition value as well as allowing for a vast variety of camera positions to present vehicles on their own or ...

28.10.2014 // show complete news

 

Twentyfour Seven : post-production and CGI for VW, POST FINANCE campaign for Publicis Switzerland, newcomer campaign for KBV and stop by their UPDATE14 stall in Berlin for drinks and snacks

When VW launches a new dealer campaign, then they will of course have more than one or two images. Gorden Mross and Florian Wagner from the Creation Department at DDB Berlin and Art Buyer Isabell Rusch gave it their all and sent Twentyfour Seven a bunch of ice-cold, romantic and happy images. Twentyfour Seven delivered character design, CGI and of course post-production.

Just as in previous years Twentyfour Seven want you to join them at their UPDATE BERLIN stall. The salon takes place on Friday 24 October at Berlin’s Kaufhaus Jandorf. From 12 – 20:00 you can take a look at the latest work by their Post- and CGI-Artists – enjoying cool drinks and snacks as you do so.

The zebra crossing has been the communicative symbol of POST FINANCE for some time now. The same goes for the latest image campaign, which Marvin Hugentobler from Publicis Switzerland created. GoSee Member MARKUS MUELLER photographed the playful details – including the stripy namesake – and Twentyfour Seven took charge of post-production.

Kassenärztliche Bundesvereinigung, a German medical public body, are tackling the current shortage of family doctors with a newcomer campaign, which Franziska Söhner from Ressourcenmangel agency dreamt up in the lab. Photographed the gods in ...

18.10.2014 // show complete news

 

RGBERLIN : editorials and post-production for L'OFFICIEL HOMMES Germany and new lithography role in 2014

Post-production studio RGBERLIN worked on an abstract geometry accessory editorial for still life photographer Frank Hülsbömer. L’OFFICIEL HOMMES Deutschland published the spread.

The Berliner post-production pros from RGBERLIN developed the look and mood for people photographer David FISCHER’s Converse fashion editorial. Styling by Götz Offergeld and Adrian Fekete, grooming by Julia Barde. L'OFFICIEL HOMMES Germany published the spread.

In addition to editorial post-production, since early 2014 the creatives from RGBERLIN have been in charge of lithography for L’Officiel Hommes ...

13.10.2014 // show complete news

 

Jung von Matt/craft : MERCEDES-BENZ’s new VITO launch MAKING-OF-SPECIAL exclusive on GoSee

The new VITO is coming – and it set to hit us with a big bang. LUKAS LINDEMANN ROSINSKI’s launch campaign will have a maximum impact – presented slap bang in the middle of target market’s everyday lives.

“We have never seen a transporter in advertising in such a spectacular manner, really incredibly spectacular!” – Sascha Bugai, Head of Post-production at JvM/craft, tells GoSee. In addition to impressive print images, two TV commercials and a product film, the new VITO will also be heavily promoted online.

GoSee Member MARKUS WENDLER created the elaborate images together with JvM/craft. The HDR spheres, backplates, inserts and all effects were photographed in Barcelona, the vehicles, which were top secret at the time, were integrated in post-production using CGI. “It was a challenge to manage the huge 40 GB compositions in 12k resolution, even with our fully equipped Mac Pros. We needed 15GB just for the visual effects.” says Sascha Bugai of the complex work.

In addition to the print images, GoSee presents several behind the scenes snaps from the shoot and two making-of videos on the layer composition in ...

11.10.2014 // show complete news

 

David Fischer presents young well dressed heroes in a classic setting for L'OFFICIEL HOMMES Germany - post by RGBERLIN

The Berliner post-production pros from RGBERLIN developed the look and mood for people photographer David FISCHER’s Converse fashion editorial. Styling by Götz Offergeld and Adrian Fekete, grooming by Julia Barde. L'OFFICIEL HOMMES Germany published the spread.

In addition to editorial post-production, since early 2014 the creatives from RGBERLIN have been in charge of lithography for L’Officiel Hommes ...

11.10.2014 // show complete news

 

The inspiring beauty of geometry. RGBERLIN post-production for photographer Frank Hülsbömer and German edition L'OFFICIEL HOMMES

Post-production studio RGBERLIN worked on an abstract geometry accessory editorial for still life photographer Frank Hülsbömer. L’OFFICIEL HOMMES Deutschland published the ...

11.10.2014 // show complete news

 

film • Clones - The Movie. Südlich-t heads entire post-production for science fiction short film with Rutger Hauer and Deobia Oparei

Südlich-t is delighted to present the trailer of its new short film ‘Clones’ by director Rafael Bolliger and Rosas & Co Films, to be released in autumn 2014. The CGI and retouch specialists were commissioned with the full post-production of the film project. The plot: somewhere in the near future there are doctors, as good looking as Rutger Hauer of course, who may recommend brain cloning. In addition to countless CG shots and eye catching visual effects, the Südlich-ters were also in charge of the star studded film’s colour grading. For more exciting teasers visit

29.09.2014 // show complete news

 

on location • The current Mercedes-Benz A-class for Jung von Matt/Alster in Barcelona, post-production on location by JvM/craft. And a behind-the-scenes as pictorial proof on GoSee

Jung von Matt/Alster travelled to Barcelona with Uli Heckmann and JvM/craft to capture new classic pictures for the current A-class and post them on location. The brand will use the images internationally across all markets and media. Teymur Madjderey snapped the beautiful behind-the-scenes impressions, which you can see here on GoSee. ...

23.09.2014 // show complete news