Steel Productions : HERTZ, ROCAWEAR and SBAB

In the past season, Steel Productions realized various shoots, for example with photographer Neil Stewart for client HERTZ. The team had to rise at the crack of dawn for several days in a row to capture the perfect morning light for the international campaign.

The South African production company organised a shoot for photographer Mark Seliger for rapper Rappers Jay-Z's fashion brand ROCAWEAR. The shoot took place at Madikwe Game Reserve and in Durban during Jay-Z's world tour. Rocawear was founded in 1995 and according to its own statement, sells a lifestyle rather than fashion itself.

And to finish off, they worked on a production with Petrus Olsson for Swedish banking group SBAB. The team managed to create a perfect, European, suburban haven – right in the middle of Cape Town!