SWAROVSKI introduces its innovations, which were perfectly arranged by set designer Hendrikje BERNHOEFT c/o BLOSSOM MGMT. Mario Schmolka was the photographer behind the camera. The concept of fashion is stripped back to the essentials, with a focus on seasonless, genderless clothes, shapes and styles blurring in a convergence of fashion elements with no boundaries, no definitions, no limits and certainly ‘No Normal’. A yearning to simplify how we live has resulted in a rationalized, “key piece” culture.” All innovations are available directly via SWAROVSKI. We have the photos here on GoSee, and further works by the set designer are available directly via BLOSSOM MGMT.