News // 4 News by Dirk Meycke
BAE – BEFORE ANYTHING ELSE by HEMA stands for the modern care products and make-up of the Dutch concept store which is continuously expanding. Creative Director Dirk Meycke perfectly staged the launch campaign of the beauty line from HEMA with his team. Responsible for the make-up looks was Alexander Hofmann, and hair was in the hands of Uli Wissel. Styling came from Ingo Nahrwold c/o BIGOUDI. Cajsa Wessberg, Camilla Christensen and Mariana Pardinho were photographed by Timothy Nesmith at Studio Cherie in Berlin.
18.02.2019 // show complete article
DIRK MEYCKE is Creative Director for magazines, campaigns and corporate publishing. At the moment, he is supporting the label PHYNE which is taking a stand against the whirligig of fashion trends and relies rather on modern classics, in the colorful realm of black, white, navy, burgundy, and gray tones. The new premium label for modern basics PHYNE not only extended a women's line with the new collection but also switched its production to sustainable fashion. Used in addition to GOTS certified basics in the women's line is also Tencel – in just as modern interpretations as always.
In front of the camera for the corresponding campaign stood Lina Hoss, Linde Dericks, Jordy Baan, and Luis Borges, who were photographed once again by Joachim Baldauf c/o AGENTUR NEUBAUER, and styled by Claudia Hofmann with hair & make-up by Alexander Hofmann. Responsible for creative direction was DIRK MEYCKE, and we present the result here on GoSee.
Plus, we are delighted that Dirk is supporting the GoSeeAWARDS this year once again as a juror. Through September, photographers, illustrators, and CGI artists can submit their works – the prize is a screening by our top jury made up of advertising pros and art producers. The winners will be announced at the UPDATE Salon in Berlin.
12.06.2018 // show complete article
The Modern Basics from PHYNE celebrate quality and design, according to the maxim “Less is More.” For a style, that is on point... After one year of work and research, the label PHYNE is now on the market and available online under Phyne.com. PHYNE is focused on quality and not too much on trends. “We produce responsibly and sustainably in Portugal. The collection is made up of menswear at the moment. Since we create favorite pieces, our collection is bound to grow continuously. Nothing we manufacture will be taken out of the program. So we are, as they say, here to stay,” PHYNE Creative Director DIRK MEYCKE tells GoSee.
One important milestone was the campaign shoot for the launch collection. Joachim BALDAUF c/o AGENTUR NEUBAUER photographed them with the two top male models Bo Develius c/o Nest and Alex Cunha c/o PMA. Styling was in the hands of CLAUDIA HOFMANN, and grooming came from Alexander Hofmann c/o Uschi Rabe. The Creative Director in charge was DIRK MEYCKE.
17.10.2017 // show complete article