DONALD SCHNEIDER Studio / Donald Schneider

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news | Donald Schneider, Global Creative Director of H&M, on his work with Beyoncé, Gisele Bündchen, the H&M designer collaborations with Alexander Wang or Balmain, and as a juror at the GoSeeAWARDS 2015

We are very pleased to welcome Donald Schneider, Creative Director with his own studio in Berlin, as a juror at our GoSeeAWARDS, who is looking forward to submissions in the categories fashion, reportage, and art projects. He has inspired international fashion designers in collaborations with H&M for over ten years. It all started with Karl Lagerfeld followed by collaborations with Versace, Marni, Margiela, and Isabel Marant. Most recently, he took it in a new direction with Alexander Wang.

As we have heard, we can look forward to the results of a collaboration between H&M and Balmain this fall?
Yes, November 5th is the start date for the BALMAIN x H&M campaign, worldwide in selected H&M shops and online. We are very excited about the collection designed by Olivier Rousteing... and hope customers will be too.

How do you pick the designers at H&M and how does collaboration for the collection work? Did Alexander Wang have complete creative freedom or does the collection...

24.08.2015 //    ADD article TO MY GOSEE // 3 items in this article // SHOW article
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