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Creative Director | Julia Obermeier |
Post Production | RECOM GmbH & Co. KG |
Photographer | Ralph Mecke |
Yet another BMW CONCEPT 4 spread was created with fashion photographer Ralph Mecke and RECOM in Hawaii, combining stylistic techniques from both digital and analogue photography, obscuring reality at times.
With the BMW Concept 4, BMW Group presents a future-focused interpretation of BMW’s enduring DNA: the magic of coupé driving at its most exciting. “The BMW Concept 4 embodies the aesthetic essence of the BMW brand. It combines perfect...