PAWEL FABJANSKI - Sergio Tacchini

Sergio Tacchini advertising campaign

PAWEL FABJANSKI
Client	Sergio Tacchini
Production	Mattia Bonci
Advertising Agency	D-Sign
Art Director	Cristina Clerici, Alessandro Riva, Gaetano Simeone
Model	Gytis Gedvilas
Model	Annalisa Blaha
Model	Martin Boyle
Photographer	PAWEL FABJANSKI

'You Cannot Be Serious!', the global Sergio Tacchini campaign celebrates John McEnroe – photos by PAWEL FABJANSKI

Former Italian tennis player Sergio Tacchini has been known since the 1960s particularly for the sports fashion brand, founded and named after himself : SERGIO TACCHINI. The latest Sergio Tacchini ADV campaign was photographed by PAWEL FABJANSKI for the agency D-SIGN and is focussed on the brand’s core elements : “Irony, tradition, a clean-cut image”, which together with conscious understatement and confident style – paired with the clever...

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