EMEIS DEUBEL: Damien & Leila de Blinkk for Zalando - "Zerotypes"

Director Leila & Damien DE BLINKK c/o Emeis Deubel
Advertising Agency Mother London
Music Metronomy 'Salted Caramel Ice-Cream'

‘Goodbye Stereotypes. Hello Zerotypes.’ – the ZALANDO campaign with a feel-good, stop-motion TV commercial by Leila & Damien DE BLINKK c/o EMEIS DEUBEL for Mother London

In the Spring and Summer campaign ‘Goodbye Stereotypes. Hello Zerotypes.’, ZALANDO bids farewell to outdated stereotypes. And at the same time, the loud campaign coins a new term to underscore the self-fulfillment of each individual human being: Zerotypes. The commercial created by Mother London – directed by Leila & Damien De Blinkk c/o EMEIS DEUBEL – takes viewers on a trip to an amusement park where the same scene is repeated again and...

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