News // 2 News by Pierceandpierceproductions

Juul van Alphen, Founder & Exec Producer at Pierce & Pierce Productions & Head of Production at System Magazine, is supporting the GoSeeAWARDS as a juror and looks forward to the creative get-together at UPDATE!8 SALON in Berlin

We are delighted to welcome Juul van Alphen once again on the jury of our GoSeeAWARDS and at UPDATE!8BERLIN this October. Over the past years, she has worked as Senior Creative Producer at TOMMY HILFIGER and STELLA MCCARTNEY, before going into business for herself with PIERCE PIERCE Creative Consultancy based in Paris and Amsterdam. “Honored to be part of the GoSeeAWARDS jury and looking forward to Update Berlin 2018. Can’t wait to see new work and meet the decision-makers of this industry!” Juul tells us. So: take the opportunity to meet the top producers personally at UPDATE. For trade visitors (AD, CD, AB, Clients, Press), it’s free of charge. All you have to do is register on GoSee under:

Juul has already worked with Craig McDean, Karl Templer, Stella McCartney, Harley Weir, Karlie Klos, Gigi Hadid, Suki Waterhouse, Mary McCartney, Harley Weir, Arizona Muse, Kenya Kinski, Olivia Palermo, Rafael Nadal, Pierre Debusschere, Bruno Staub, Julian Gaino, Birgit Kos, Benjamin Eidem, Hailey Baldwin, McKenna, Arthur Gosse, Lucky Blue, Annelie de Bruijn, and many, many more brands and names. She produces for fashion, sports, fragrances... and even stills and motion in every format from digital to the finished TV commercial.

Juul van Alphen : "We offer full creative video and photography production services. We have major brand experience and specialize in art buying, casting and production. We have many years of international working experience in the fashion industry – having produced in L.A., New York, Amsterdam, Stockholm, Paris, London, Barcelona, San Francisco, Palm Springs, Scotland, Joshua Tree, and Miami.

We work globally, employing local teams in every big city. With many years in the corporate fashion industry under our belt, we stand out in understanding the needs of teams asked to think in 360°. We can help to create order and structure by making time and cost-efficient processes happen. By applying clear communication, we create transparent solutions for creative organizations. We specialize in understanding the needs of having to deliver various types of assets in limited timeframes, all while having to be produced with stretched budgets. We will support you in delivering all that is required in an orderly fashion."

We look forward to Juul – and hope to see you too at UPDATE!8BERLIN on 19 October. Still five weeks!
13.09.2018 // show complete article

Meet GoSeeAWARDS juror Juul van Alphen, Senior Creative Producer Tommy Hilfiger Amsterdam, at UPDATE16BERLIN – Register now!

We are delighted to have the opportunity to introduce Dutch creative Juul van Alphen, Senior Creative Producer at Tommy Hilfiger Amsterdam, in this week's GoSee NEWS. Juul is supporting us in the Fashion category at the GoSee AWARDS in 2016 for which we are so very grateful to her. Juul van Alphen worked for various big brands after receiving her Master degree in Art and Science before she got a job at as Senior Creative Producer at the TOMMY HILFIGER Global headquarters. In her function, Juul supervises high-end fashion projects from start to finish. The perfect expert for our jury!

During her two years at Tommy Hilfiger, Juul has already produced in New York, San Francisco, Los Angeles, in Miami, ... and in almost every European capital. Juul tells GoSee about her job: “After one year as a Creative Manager, I was promoted to the position of Senior Creative Producer where I am responsible for managing and producing all photo and film productions of Tommy Hilfiger. They can vary from print to digital projects, and I produce them both in the studio and off site. The last year alone, I produced, e.g., multiple-day shoots in LA, SF, Miami, NYC, and Stockholm.”

Does she leverage all of it alone? And what else is the job of a Senior Creative Producer? Juul laughs and tells GoSee: “I am now responsible for managing quite a production team in house. Regarding the job: Ensuring active relationships with vendors has moved to an international scale, which has me flying in and out of Berlin, London, Paris, and New York.” We are delighted to welcome her at UPDATE16BERLIN and present you a preview here on GoSee of the new TOMMY HILFIGER productions.
10.09.2016 // show complete article