News // 46 News by LS PRODUCTIONS
GoSee member LS PRODUCTION was on set as service production company for the new BMW commercial 'Above The Clouds': 'To relaunch the iconic BMW 7 Series model, a two-minute spot created by Serviceplan and shot by Tony Petersen Film, required the expert knowledge of production service company LS Productions to pull off the logistically complex airport runway shoot without a single person seeing the new vehicle. Contending with airports from around Europe, LS Productions sourced an exceptional location in the north of England with both the right aesthetic and the practical needs for the highly secretive shoot.
The newly built airport location, yet to be opened to the public, meant that the crew of 130 could conduct the three-day shoot with a greater amount of control than any other airport. Working closely with TP Films’ security team and forging strong relationships with airport staff and local authorities ensured that passers-by and press could not view the prototype car while the shoot was underway.
Brooding, atmospheric weather conditions were key to the film’s storyline. The film, directed by Dan Di Felice, likens the feeling of driving the BMW 7 Series to taking off in a private jet. To create the conditions of starting in a storm, LS Productions worked in collaboration with an SFX team at Artem and local firefighters. They created a cloud of smoke and lashing rain as the car zipped down the runway.
The crew had access to the location’s two hangers, runways and a control tower – all of which were outlined as essential in the brief. Its high-spec new build also reflected the luxuriousness of the car brand. The LS Productions team had ongoing conversations on the ground with airport staff about working together as the facility opens to commercial flights.'
Deva Smith, Senior Producer at LS Productions on the production: “We got to show off our brilliant locations that ticked the boxes of a tricky logistical and security brief, assembled a wonderful team and thus facilitated a cool script with some very talented people. On top of that, we got to shoot on a runway with some proper SFX, a Russian Arm, a fire engine, a very cool car, and a quality production team from Germany headed by EP Carlo Walther. Dream job!”
Carlo Walther, EP & Managing Partner at TP Films adds: “We looked at airports across Europe for this spot, and LS put forward a fantastic selection of which two were shortlisted initially. It went down to the wire between one in Switzerland and another in the north of England. As security of the new BMW 7 Series model was paramount, and LS had vast experience of the security measures needed, it was the perfect collaboration between TP Films, the airport and LS Productions. I felt in safe hands with Deva and his team from the minute we started the bidding process right through to the wrap. LS, the crew and the staff were professional, honest and a joy to work with.”
Brand: BMW, Agency: Serviceplan, Production Company: TP Films, Director: Dan Di Felice, DOP: Steve Annis, Executive Producer: Carlo Walther, Service Production Company: LS Productions, Service Producer: Deva Smith.
27.01.2019 // show complete article
When life’s constant and unavoidable communication gets too much, sometimes you have to go off the grid. Porsche says ‘Welcome to life’ in two new films by Kemper Kommunikation and Bee Film, shot on the Isle of Skye to promote the highly anticipated 718 Boxster T and 718 Cayman T. Production company Bee Film was tasked with shooting the promo films for the highly anticipated models. Looking for remote natural locations that would convey the feeling of being out of touch with the daily grind, alongside secure roads that could be kept secret from the public, the team partnered with LS PRODUCTIONS to pull off the shoot.
The team at LS scoured England, Scotland and Wales before settling on the Isle of Skye, where they could provide the complex logistical arrangements and beautiful aesthetics as backdrops for the cars.
“The client felt that Scotland best communicated the wild, remote and rugged feel that they were looking for,” Amy Morement, Location Manager at LS Productions, explains. “We were looking for a mix of single- and two-lane roads where we would have a minimum of 2km of uninterrupted, controllable road. Skye provide all of the above along with a variety of loch-side roads, bridges, glens and hairpin bends. The dramatic, prehistoric landscape is one of a kind. We knew we could make it work from a location perspective, even during a busy time on the island. However, it would not have been possible had we not had strong relationships with the local authorities and residents beforehand.”
With security of paramount importance and time short, the LS production team deployed a team of scouts along the whole route ahead of and on the shoot days. Steady communication along the long stretches of road and across the surrounding mountains ensured the public did not spot the new models before they were officially released.
“This route has some of the most popular tourist destinations on the island. It’s not easy to keep tourists away in September when you are working on long stretches of roads. We had to be prepared for any situation.” Abi Atkinson, Senior Producer at LS Productions, explains.
Amy Morement feels lucky to have organized shoots on the island many times over the years. “We already had great relationships with the film office, roads department, police, local traffic management, local trusts, community groups, land owners, and local residents. All of this helped us to minimize impact and mitigate any challenges that arose. Communication is key when working in small communities.”
Even with the extensive pre-production process, there were still a few uncontrollable factors of the day that required on-the-spot problem solving. Heavy rainstorms hit on shoot day one. Abi had to discover her inner meteorologist and some swift camera de-fogging skills.
She says: “Despite beautiful sunshine on the recce or location tech scouting days, the heavens opened and the weather was looking like a real concern for shoot day two. With multiple weather apps and a new-found love for meteorology, I became a weather expert. Working closely with our 1st AD, location manager and Bee Film Producer, Tonio, we put a plan in place to ensure we had breaks or unit moves when the weather was heaviest on day two. In the end, the rain actually made for some pretty dramatic and cool shots!”
Tonio Kellner, producer at Bee Film says: "Because we were shooting in a remote location that was popular with tourists, we needed logistical experts that knew the area like the back of their hands. The LS team backed the multiple locations put forth with a crew that really maximized our shoot time. The rain made it an adventure, but Abi and her team were ever-positive – capable of pre-empting and troubleshooting issues swiftly. The dramatic result these conditions created is befitting of Porsche's 718 models."
With teamwork and positivity at the heart of every LS shoot across the UK, Abi adds: "Having a great team that works well together goes a very long way, particularly when the days are long and wet and the schedule tight and challenging. Still, we pulled it out of the bag, in true LS fashion, and didn’t let the weather rain on our parade!"
CREATIVE AGENCY: Kemper Kommunikation
PRODUCTION COMPANY: Bee Film
DIRECTOR: Bernd Seiboldt
DOP: Mirko Demschik
PRODUCER: Tonio Kellner
PRODUCTION SERVICE COMPANY: LS Productions
SERVICE PRODUCER: Abi Atkinson
21.01.2019 // show complete article
Why does a telephone need a frame if the screen is what stands for experience? Why should we turn off the TV if we could instead turn it into a piece of art? SAMSUNG doesn't take anything for granted and always asks what's next – which keeps them keeping on. But they're not the only ones! Few of us question their surroundings like self-proclaimed Swedish soccer god Zlatan Ibrahimovic.
Zlatan Ibrahimović (born on 3 October 1981 in Malmö) is a Swedish-Bosnian soccer player who is under contract at LA Galaxy in the Major Soccer League. He was the only striker to take home the Guldbollen award eleven times as Swedish Soccer Player of the Year – 10 times consecutively. He is among the best strikers worldwide, particularly for his exceptional technique and spectacular instincts. From 2001 to 2016, he was active for the Swedish National team and is their record-breaking striker with 62 goals.
SAMSUNG on their newest coop partner : "Can a guy from Rosengård really become the captain of the national team? Is it possible for a 1.95 meter tall striker to dribble with technical precision? Where's he going next? What's up next? Zlatan's reaction is always challenging, astounding and inspiring. Now our cooperation starts, so we can continue to second guess what's expected. Together with Zlatan, we are challenging the way we look at technology and ignore old rules and standards." Where will the ride take us? Who knows, but SAMSUNG promises it will sure be fun.
At the moment, Zlatan who is not participating in the World Cup is busy analyzing the games on location in Russia as an expert for den TV station beIN Sports. We present you the clips with the clever gadget lover Zlatan on GoSee. The advertising agency was NORD DDB, and it was directed by Sebastian Reed. Responsible for the locations was LS PRODUCTIONS. Go & See : samsung.com/se/zlatan
24.06.2018 // show complete article