BMW iNext is the name of an SUV study whose series model is planned to launch in 2021. Photographer J. Konrad Schmidt was commissioned via the agency Territory / Webguerillas. On three days in and around Berlin, a variety of photos and moving images/drone footage were produced to depict the study in different situations in urban, suburban and country contexts. We have the study including several making-of impressions here on GoSee.
BMW about the car of the future: “With the BMW Vision iNEXT, we want to make a bold and positive statement for the future – and have a humane answer to the question of “How does BMW Group design a vehicle that no longer has to be driven – but can be?” The BMW Vision iNEXT is fully electric, highly automated and completely connected. Starting in 2021, the series model will be built as the new technology flagship at the BMW Group plant in Dingolfing and will bring the BMW Group’s strategic innovation fields (‘D+ACES’) onto the road with a focus on integration. GoSee: bmwgroup.com///bmw-vision-i-next