02.04.2017  •  Events NEWS


German Advertising Film Awards 2017 – eleven trophies and five awards for Heimat; GoSee says congratulations and presents you a short insight into the advertising world filmed exclusively by Rolf Scheider


GOSEE EVENT: Deutscher Werbefilmpreis 2017 in Hamburg

Editing: Rolf Scheider c/o Casting Company
Location: Hamburg
Event: Deutscher Werbefilmpreis 2017

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This year, we can keep it short: Eleven prizes were awarded in Hamburg at the German Advertising Film Awards 2017 – and five medals went to the agency Heimat. The more than clear, very German winning spot of the year: “You’re alive. Remember?” (Production: Partizan), which alone took home four prizes, including Best Advertising Film as well as in the further categories Best Director, Best Camera and Best Editor. We have a word on it from Director and Chair of the Grand Jury in 2017, Sonja Heiss: “The film is very likable and can stand up to international competition.” What a statement. Are further events or awards going to follow? Cannes is often a completely different ball park. To make things complete: #Zeitgeschenk for Otto was the fifth award for Heimat. See a few impressions from the event in the film by Rolf Scheider for GoSee.

Also among the winners: Scholz & Friends for Montblanc 'Pioneer' (Best Art Department) and the production company Czar Film.

Thjnk subsidiary Loved won an award in the category Best Sound Design for the Audi spot "Rodeo".

The agency Grabarz & Partner convinced the jury three times with works for Volkswagen – and that in the categories Best Script ("Lachende Pferde", film production: Czar), Best Visual Effects ("Motor Pur", Production: Doity) and Best Composition ("Fuelled by Sound - The New Polo Beats").

The Best Young Film Talent 2017 award went to Chiara Grabmayr from HFF Munich and her film "Moonjourney" for the association "Perspectives for Young Refugees" and the SOS Children's Villages International.

The winner of the Promotional Award of the German Advertising Academy is Simon Glass, who realized his spot "All You Meat" together with the Hamburg-based production company and GoSee member ELEMENT E.

The year 2017 saw around 800 submissions for the German Advertising Film Awards. The competition is organized by the German Advertising Academy, which was founded in 2013 by the association of organized advertising filmmakers and post-producers. The award, by the way, is one of the few which allows agencies and production companies to participate free of charge. More than 600 guests came to the award ceremony at the Hamburg location Kampnagel – and were delighted to see surprise musical guest Fünf Sterne Deluxe.