It is with great pleasure that we welcome Emma Modler, top Art Buyer from London, as a member of our GoSeeAWARDS Jury – who will be attending UPDATE-24-BERLIN personally on 18+19 April 2024. Many of you may know her from The&Partnership in London where she was Head of Art Buying and responsible for the international campaigns of high-profile clients including Toyota, Natwest, Argos, British Gas, The Prince’s Trust, Mars, Lexus, and many more.

Emma is always in search of new talent that perfectly fits the brief for her projects. She has set out to do things differently, raise the bar with heart and soul, with the daring ambition to facilitate fearless creativity. We are delighted to introduce Emma and her new project here on GoSee – and, of course, had a few questions.

How did you get into art buying and how long have you been working on international campaigns as an art buyer/art producer? I fell into the world of advertising at the early age of 18 and was lucky enough to work with one of the industry’s leading art buyers, who gave me the grounding and training that has carried me through all these years of working as an art buyer and producer in many of London’s leading agencies.

What still makes your job so exciting for you? I love sourcing and commissioning talent for each project. And I still get a real buzz from being on set and seeing the production coming together. I feel very privileged to work with so many talented and creative people.

And now it’s time for something new. You have just launched your own business, The CoLab Association for art buying and production services. Can you tell us a little more about it? We are a small art production agency with the ambition to break the mold and facilitate fearless creativity. Backed by an efficient and agile model, our bold vision is to be the leading agency for art buying and production that fosters creativity and excellence in the industry.

We’re building a culture of collaboration, where attention to detail, creativity and dedication are our driving forces. Bringing together years of experience and a network of creatives to deliver our clients’ creative vision.

It’s all in the name – collaboration is everything. We’ve built successful relationships with clients and creatives, allowing us to connect the dots and bring clients the best and emerging talent for every project. As mentioned above, our team is agile, able to work at pace and adapt to the needs of each brief.

The CoLab Association offers you services including : art consultancy - artist research & commissioning - photography/footage research - post production - full-service production - on-set project management - CGI & illustration - animation…

You will definitely find out more about Emma and her new agency when you meet up for a personal conversation with her at UPDATE-24-BERLIN.
 
10.04.2024 show complete article

Véronique Bataille, Senior Art Buyer at PUBLICIS LUXE, is supporting the GoSeeAWARDS  and looking forward to inspiring artwork. You can still submit a project or a spread on the topic of ‘AI Meets Reality’ free of charge through 12 April. And you can meet the art producer in person at UPDATE-24-BERLIN. Specialized in jewelry, watches and accessories, her clients include Maison CARTIER, among many others.

Publicis Luxe embarked for CARTIER on an imaginary voyage across the starry night… This international campaign showcases all the iconic jewels of Maison CARTIER: from the legendary Tank watch, to the Love ring, spread around 16 animated capsules, and a series of dreamlike images. The magical campaign was shown in stores, on Maison Cartier’s digital platforms as well as in print, digital/3D, and shop window displays.

“Reconnecting with the magical tales of winter, Cartier lights up the end of the year. An invitation to cross the starry night aboard a fabulous ship, on an imaginary voyage. It carries with it the world of Cartier and sows in its wake the precious aura of the Maison’s creations. Beckoning us to follow, as it masterfully weaves the precious links that bond people and places, spreading a festive spirit around the world.

Whether it’s at the top of a mountain, above the clouds, the Place Vendôme in Paris, flying over a frozen lake, gliding down a snowy slope surrounded by fireflies, crossing an ocean of clouds, or getting lost in the heart of a forest of Christmas trees illuminated by fairy light, this magical journey transports us to moments of enchantment and pure magic.”

PUBLICIS LUXE
Executive Creative Director: Jasmine Loignon
Associate Creative Director: Adrien Cussonneau
Copywriter: François Pelce
Art Directors: Jeremy Givord, Hugo Matringe, Erevan Joseph, Margaux Courveaulle
Associate General Manager: Amandine Ribeiro
Commerce: Iris Decoux, Sara Tazekrit, Valentine Guigou
Post-Producer: Laurence Lévy
Art Buying: Véronique Bataille, Christine Bouffort, Beatrice Kagan
 
10.04.2024 show complete article

Just like every year, the GoSeeAWARDS are looking forward to extraordinary creative projects. Beauty, fashion, transportation, kids, nudes, stills, film, reportage … you name it ! Everything can be submitted. One thing alone matters : pretty please with sugar on top – surprise us !

In other words, the GoSeeAWARDS are looking for topics, projects, and works that are inspiring… that stick with us – while giving us a bit of food for thought. To participate, all you need is a GoSee Account, and that’s free of charge : GoSee.News/register.


       Deadline : 12 April 2024


For our online viewing, we have put together a top jury for you once again this year from beauty, to transportation and fashion, or advertising … from agencies, to PR and direct clients, or even art buying … we couldn’t be more thrilled !

PS : Your submitted work does not have to be created using AI !

 
08.04.2024 show complete article