30.11.2011  •  Agencies NEWS


Upfront : Udo Lindenberg feat. Clueso Video, DEICHMANN, Turkish-German AY YILDIZ campaign, DUDEN, FRAPORT, VAILLANT, star chef Michaela Peters for KNACK & BACK

Udo Lindenberg can now enjoy the highest music chart placement of his career with his single 'Cello' feat. sexy artist Clueso. The video for 'Cello' is a mixture of the MTV Unplugged concert with newly produced scenes from the Atlantik Hotel and a cellist on the road. Sven SINDT, who has worked with Lindenberg before, contributed these images.

The freshly created scenes lend a very different and fresh appeal to the clip and it is hard to escape the magnetic pull of the video (available to watch on Vimeo).

Murat ASLAN photographed emotional motifs for DEICHMANN, parallel to the production of the 'Most Wanted' Trilogy, as commissioned by Grey Worldwide Düsseldorf. Creative director Jochen Heimann and AB Swenja Zeh were also part of the team.

Later on, Murat worked for Grey Worldwide Berlin and realised five motifs for the large-scale AY YILDIZ campaign. The clue: the headlines and texts are half-German and half-Turkish and therefore play with the cultural specificities and unique flavours of both sides.

In combination with the atmospheric photographs – the result turned out to be a very strong media project. Creation by Jörg Holtkamp and Reto Oetterli. Swenja Zeh was in charge of the art buying.

Andreas KUEPPERS photographed the new DUDEN campaign for the Achtung! Ad agency.

With her fine-tuned feeling for snapshots and the progression of time, she created four authentic and realistic motifs, each of which narrates its own little tale. If you do something with the help of the Duden, you can make sure that it's done right: even more, it's done good!

Andreas DORIA took care of the post-production. CD Lars Joseph and AD Christine Gilges created the concept and idea and last but not least, Kai Gräber was in charge of the art buying.

Christian SAUTER realised three motifs for FRAPORT, the operator of Frankfurt airport. Steffi Jones, Sonya Kraus and Bodo Bach embody the philosophy that lies behind the most recent expansion (a new landing strip), together with their own little mini-me(s).

Publicis Frankfurt was the supervising agency with CD Ljubomir Stoimenoff. Katja Bonnert took care of the art buying.

Photographer Sven C. RABEN visited star chef Michaela Peters in her restaurant Auberge Du Parc Carola in Ribeauvillé for a KNACK & BACK photo production.

The TV chef is quite famous in her homeland of choice and the first German celebrity chef in France. She developed a total of 20 recipes with Knack & Back products. Now that the cold season is knocking on our doors, we can look forward to rich oven meals to warm us up. The supervising agency was Lauffeuer Kommunikation GmbH.

Tim SCHOBER of NORDSTERNEN was commissioned to work on the new VAILLANT campaign. The still life photographer worked in close collaboration with Alexander Müsgens and Stephan Eichler (Creation kempertrautmann GmbH) and dummy constructor Arndt von Hoff (LIGA NORD).

Susi Kastner-Linke took care of the art buying. Last but not least, Andreas DORIA ensured everything looked perfect in the final post-production.