10.02.2020  •  Photographers NEWS

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JEFF LUDES photographs the hybrid car HYUNDAI IONIQ - electrifying dynamics of the next generation

CREDITS / DETAILS / VIDEO EMBED LINK

Hyundai Ioniq by JEFF LUDES - Behind the scenes

Production: Anne Tower
Advertising Agency: Innocean
Creative Director: Pat Zimmerman
Art Buyer: Rob Beckon
Post Production: Studio KB
Photographer: Jeff Ludes

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JEFF LUDES photographed the new HYUNDAI IONIQ in Los Angeles for the agency Innocean with Creative Director Pat Zimmerman and Art Buyer Rob Beckon. It was produced by Anne Tower, and post was taken care of by Studio KB. “The 8-day shoot moved fast with plenty of action and lifestyle shots, plus a day of video. I found that a well-organized shoot makes for a good mood of everyone on set, as you can see in the BTS video.”

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 
Hyundai Ioniq by JEFF LUDES

Hyundai Ioniq by JEFF LUDES

 

10.02.2020  •  Photographers NEWS

0
 

JEFF LUDES photographs the Acura MDX PMC Edition in Acura’s innovative Performance Manufacturing Center for Mullen-Lowe

JEFF LUDES photographed for ACURA, the luxury brand from Honda. “I recently had the chance to travel to Acura’s innovative Performance Manufacturing Center to document their newest limited-edition offering, the MDX PMC Edition. They followed along with the production process, paying special attention to the hand-finished Valencia Red Pearl paint, which looked stunning against the stark factory background.”

The agency was Mullen-Lowe with Creative Director Eric Schroeder, Art Director Sebastian Walker and Art Buyer Carmen Lam. Post production was taken care of by Studio KB.

 
JEFF LUDES shoots the Acura MDX PMC Edition

JEFF LUDES shoots the Acura MDX PMC Edition

 
JEFF LUDES shoots the Acura MDX PMC Edition

JEFF LUDES shoots the Acura MDX PMC Edition

 
JEFF LUDES shoots the Acura MDX PMC Edition

JEFF LUDES shoots the Acura MDX PMC Edition

 
JEFF LUDES shoots the Acura MDX PMC Edition

JEFF LUDES shoots the Acura MDX PMC Edition

 
JEFF LUDES shoots the Acura MDX PMC Edition

JEFF LUDES shoots the Acura MDX PMC Edition

 
JEFF LUDES shoots the Acura MDX PMC Edition

JEFF LUDES shoots the Acura MDX PMC Edition