02.06.2015  •  Production NEWS

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Heike Makatsch is the brand ambassador in the new L’ORÉAL Deutschland TV spot - styling by Frank WILDE for McCann Erickson

CREDITS / DETAILS / VIDEO EMBED LINK

PERFECTPROPS | Frank Wilde for L´ORÉAL

Director: Olivier Venturini
Artist: Frank Wilde c/o PerfectProps
Client: L´ORÉAL
Advertising Agency: McCann Erickson
Art Buyer: McCann Erickson
Styling: Frank Wilde c/o PerfectProps
Model: Heike Makatsch
Model2: Sandra Kottmann
Model3: Sandy
Model4: KIm
Film Production: Soup Film Berlin

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For the L’OREAL Fibralogy TV spot with brand ambassador Heike Makatsch, Frank WILDE c/o PERFECTPROPS was once again responsible for the perfect outfits of the protagonists. The spot was directed by Olivier Venturini, and production was in the hands of Soup Film Berlin for the agency McCann Erickson.