News // 47 News by Nina Klein
GoSee member MARC AND DAVID photographed for the campaign of the ‘Santoni for AMG’ collaboration, with motifs post-produced by STEFAN EISELE POSTPRODUCTION. The cooperation has brought forth yet another exclusive sneaker collection as well as accessories for sport and leisure. The social media campaign for the new joint collection embraces the claim #neverstandstill. The high top and low top sneakers for women and men are available in Santoni Stores and under www.santoniforamg.com. The ‘Santoni for AMG’ sneaker collection is aimed at a modern, lifestyle-oriented target group and is also the perfect daily companion for fans of the brand. The executive agency was KMB Creative Network AG, and styling was in the hands of Stefanie KLOPF c/o NINA KLEIN AGENCY.
“The Mercedes AMG brand not only stands for driving performance, it also embodies a very particular lifestyle. With the new ‘Santoni for AMG collection’, we have recreated precisely this style – a blend of performance luxury and a sporty casualness.” says Tobias Moers, Chairman of the management board at Mercedes-AMG GmbH.
For the latest collection, the designers have once again demonstrated meticulous attention to detail, drawing inspiration from the AMG brand. All sneakers are characterized by their high-quality materials: hand-dyed calfskin, smooth or perforated, meets elegant suede and breathable nylon mesh over shiny foil inserts. An ankle band in a black carbon fibre-look or shiny metallic-look finish references the dynamic designs of motorsport. Hand-stitched seams and a special technique for dyeing leather by hand ensure that every manufactured Santoni shoe represents the ultimate in quality. All color variants are available in both high top and low top versions, with costs ranging from 450 to 500 euros. GoSee: mercedes-amg.com///new-sneaker-collection-santoni-for-amg
06.07.2020 show complete article
With the slogan ‘Here Comes the Sun’, TIM ADORF c/o CLAUDIA BITZER photographed the campaign for the SEAT Leon 2020. The new SEAT Leon 2020 stands for more sportiness paired with cutting-edge technologies. Just like the title of the song by George Harrison promises, Tim used the warm Mediterranean light to shoot several lifestyle motifs for the agency C14 in Barcelona, where the vehicle was also designed – the city of sun and light.
29.06.2020 show complete article
In its Berlin-based studio, VELT designs bags and shoes made of German leather – all with plenty of imagination, care and always with a creative eye on treating nature responsibly & sustainably. The Swiss label of designers Stefan Rechsteiner and Patrick Rüegg has already received the Swiss Federal Design Award twice for good reason.
For the latest bag campaign, SCHAH was responsible for both photography and creative direction. Styling by Sonja Hodzode, hair & make-up by Mel Goldmann c/o Nina Klein. GoSee: velt.ch
22.06.2020 show complete article