News // 23 News represented by Palladium Commercial Productions GmbH
'So Pure' – women and men. Soft, pure and authentic is the new fragrance, and it embodies the Hygge moment. A lifestyle feeling focused on what's important, while giving a sense of security and socialness. To stage this feeling, Palladium Commercial Productions traveled to South Africa. With atmospheric, energy-laden and spectacular underwater photos, Palladium Commercial succeeded in making yet another unforgettable film together with TBWA Düsseldorf, which is used throughout Europe.
It was directed by Ivo Wejgaard and DOP Pascal Walder – both c/o GoSee member 1ST UNIT – for the glamorous photos. In front of the camera posed Eloise and Adrien. Part of it all from the agency were Creative Director Alexander Langer – Senior TV Producer Stephanie Roth and Account Manager Jens Gramattke. The shoot took place in and around Cape Town. We bring you the spot here on GoSee...
Plus we bring you several impressions from the summer party of the production company, who once again invited to a great BBQ and rooftop sundowner above the agency in the heart of Cologne. The occasion was the 20th anniversary of Palladium Commercial Productions. We congratulate and look forward to the next 20 years!
13.09.2017 // show complete article
BETTY BARCLAY invites to a summery dream world with the new fragrances Pure Pastel Mint and Pure Pastel Lemon. The commercial for BETTY BARCLAY PURE PASTEL is on the air. Colorful, playful and worth a bite is how the Pure Pastel duo presents itself in a summer atmosphere alongside lollipops, pinwheels and colorfully striped straws – if that is not enough to get you in the mood for summer, I don't know what is. The feel-good commercial was produced by GoSee member Palladium Commercial Productions,. Director: Nicolas Caicoya.
The executive agency was Ofenstein advertising agency, and further information on the fragrances is available from BETTY BARCLAY and on the production company under PALLADIUM.
07.03.2017 // show complete article
Furniture brand MONDO introduces with popular actress Annette Frier a new brand ambassador. The new ad campaign started beginning of January 2017. Director of the MONDO TV spot titled 'Furniture Girlfriends' with the claim 'Beautiful furniture. Beautiful life' was Sönke Wortmann. Production was in the hands of PALLADIUM Commercial Produktions GmbH with Knut Losen and Sara Stichnote as producers.
MONDO's previous position, focused on form, function, design and quality, will be further developed to become more emotional. Warmth, authenticity and livelihood will determine the brand image in the future. The TV spots show the MONDO furniture world. “Annette Frier with her natural, likable charisma, her humor and authenticity perfectly embodies Mondo. We don't present artificial, cool living environments, but instead wish to convey how real life can be. True to the new brand claim: 'Beautiful furniture. Beautiful life.'” Marketing Manager Thomas Brüll explains what it's all about. In addition to TV commercials, the campaign also comprises print, radio and online advertising as well as POS campaigns and PR measures.
05.01.2017 // show complete article