News // 16 News by Peter Schreiber Photodesign
Floating and weightlessness are the topics at HANRO. Inspired by the sparkle and uniqueness of precious stones, the focus is on ever-changing colors and contrast of shiny and matte materials. The latest trend shoot for HANRO was photographed by PETER SCHREIBER. The production was realized in cooperation with set designer Beatrice Schüll at FGV Schmiedle Studios . “Using the ‘heavy rocks’ as a counterpart to the floating beauty (Nastya from Modelwerk), we created an interesting contrast between the soft and perfect quality of Hanro Lingerie and the raw stones.”
HANRO is the global leader and premium brand for high-quality undergarments, nightwear and loungewear. Since it was founded in 1884 by Albert Handschin and Carl Ronus in Swiss Liestal, the company has stood for luxurious understatement, the finest quality and timeless style. Today, HANRO is represented in almost 50 countries at the best shopping addresses around the world.
04.09.2020 show complete article
SAMSUNG: “Inspiration should not be limited by space. Which is why we are bringing the world into your home.” With “Stay Inspired – The Home Exhibition”, Samsung has initiated an exhibition that comes to you. BFF photographers have been given the opportunity to exhibit their work through 17 June, 2020, in the new medium free of charge: at the Art Store of The Frame. BFF stands for the Professional Association of Freelance Photographers and Film Creators e.V., and artists from the renowned association are now displaying their work in the online photo exhibition and present you their very own perspective of the world. Among them is Munich-based photographer PETER SCHREIBER with his beautiful spread entitled ‘Trees From Above’.
Peter Schreiber tells GoSee: “I am very proud to be one of the BFF (bff.de) members that made it into #thehomeexhibition curated by Leo Burnett and Samsung! The respirator series was shot during the lockdown to show the fragile beauty of all our lungs due to climate change – which tends to be forgotten these days! Shooting trees from above shows you the beauty of nature, the vulnerability and, funny enough, the similarity to the shape of a virus...”
GoSee the trailer on YouTube: youtube.com/watch & samsung.com////the-home-exhibition
30.05.2020 show complete article
Guided by the strategic vision ‘Never Stop Challenging’, the international campaign for the launch of the new motorcycle models BMW F 900 R, BMW F 900 XR and BMW S 1000 XR kicks off. The photo, moving image and content production was realized in summer 2019 in Croatia.
Peter SCHREIBER had the honor of photographing the global BMW MOTORCYCLE campaign. Production was taken care of by Baam Productions in Croatia together with pool productions Munich. The agency was Track from Hamburg, the global lead agency of the motorcycle brand with CD Reinhard Krug.
“If you want to see full speed, you got to go full speed!” is the motto of the action photographer. Most of his photos are taken with a high-speed shotmaker or while sitting on another bike with his camera.
The campaign is appearing under the hashtags #MakeLifeARide and #NeverStopChallenging on social media and in shops. It has already received more than 500000 likes!
26.02.2020 show complete article